KINeSYS Sponsors Popular Australian Sports Podcast
The team here at KINeSYS Performance Sunscreen are excited to be sponsoring The Physical Performance Show, an Australian produced podcast with listenership across Australia, USA, Canada and Europe.
Over the course of the last few months, with the Covid-19 pandemic, podcasts have seen a spike in listeners and episode downloads, including those enjoyed by sports enthusiasts. With the world’s sport’s stage, both professional and amateur alike, coming to an immediate halt, podcasts have given people an outlet to stay connected to their passion and community.
Aiming to highlight the importance of sun protection for those who are passionate about keeping active, KINeSYS co-owner Lisa Heggie says “we felt our partnership with The Physical Performance Show was the perfect alignment for our brand’s ideal, “however you perform”. Our company is focused on creating products that don’t get in the way of allowing people to perform at their best.”
Hosted by Brad Beer, well respected athlete, Sport’s Physiotherapist and best selling author, the podcast has more than 45,000 downloads so far in May alone.
The Physical Performance Show serves its listeners well by bringing them inspiration from industry experts; as well as career highs, lows and learnings from well respected athletes.
“KINeSYS has always been a big believer in supporting our community in any way we can. During these uncertain times, keeping ourselves inspired is more important than ever,” says KINeSYS Co-Owner, Wade Heggie “Whether it’s getting some outdoor exercise - while practicing social distancing of course - or getting some inspiration and tips from others is an important role in keeping our community active and healthy, as well as keeping our spirits up!”
During the sponsorship partnership period, The Physical Performance Show has featured athletes Cam Brown - 12 x NZ Ironman Triathlon Champion and Jonny Brownlee - double Olympic Games Medalist & 2012 World Triathlon Series Champion; as well as Masters athlete expert and Professor at Bond University, Australia, Prof Rearburn, and Joe Friel, Founder of online endurance training platform, Training Peaks, Boulder, Colorado.
These athletes and experts have provided education on physical performance tips, and inspired its listeners through stories of overcoming and perseverance to achieve one’s physical best.
Being a sunscreen loved by the sporting community as well as those simply enjoying being active outside, KINeSYS sunscreen provides sun protection without impacting on performance. Sunscreens like KINeSYS SPF50 Fragrance Free which is also oil and alcohol free.